Founded in July 2014, Beijing Roborock Technology Co., Ltd. (Roborock) specializes in researching, developing and manufacturing products that make people's lives more comfortable. We design our line of robotic vacuum cleaners and cordless stick vacuum cleaners to work so efficiently that people can spend more time doing what they love and less time doing housework.
Roborock is headquartered in Beijing with R&D departments and subsidiaries in Shanghai and Shenzhen, where our engineers, designers, scientists and production specialists work closely together throughout the development and testing process. The company strives to create innovative products that solve various household problems, making life more comfortable through the development of advanced technologies. Our international office in Hong Kong is home to our global team and is staffed by people from all over the world.
Our team consists of representatives from some of the world's most respected brands, including Microsoft, Huawei, Baidu, Foxconn, DJI and others. We have diverse backgrounds and experiences in a variety of fields, including algorithm development, electronic engineering, mechanical design, and manufacturing.
By bringing together talented individuals with a mission to bring cutting-edge technology into the home to make life easier, we can create what we believe to be the smartest and most efficient products on the market.
Our values
We uphold the values of positivity, honesty, research and collaboration.
We are down to earth and reject gimmicks.
We explore the unknown without limits.
We uncompromisingly pursue our ideals.
We stay true to our vision by working hand in hand.
Company milestones
Our company was founded in July 2014.
In September 2014, we received investment from Xiaomi and became a member of the Xiaomi ecological network.
In September 2016, our very first robot vacuum cleaner, Mi Home, was launched and became the best selling robot vacuum cleaner in China.
On March 27, 2017, the Mi Home robotic vacuum cleaner was sold in Taiwan, where it sold 15,000 units in one month with a turnover of 130 million Taiwan dollars.
On September 19, 2017, we launched our second product. Roborock Robot Vacuum Cleaner: Over RMB 10 Million Crowdfunding in 4 Hours.
